Built by Pet Parents,for Pet Parents
Petverse isn't just a company — it's a family mission. Born from personal experience and driven by an unshakeable love for animals, we're building the future of pet protection and wellness in South Africa.
Amit & Kim with Hunter — the inspiration behind it all
Meet the Founders
Amit Kumar
Co-founder, tech entrepreneur, animal lover, and fitness enthusiast. After experiencing the heartbreak of a lost pet firsthand, Amit channelled his technology background into building a solution that would ensure no family has to go through that experience again. His vision: smart technology that doesn't just track your pet — it actively protects their health and wellbeing.
Kim Kumar
Co-founder, lifelong animal lover, active show jumper, and fitness enthusiast. Kim's deep connection to animals — from her dogs at home to her horses in the arena — is the heartbeat of Petverse. Her years of experience in competitive show jumping and intimate understanding of equine health led directly to the creation of Equineverse, Petverse's upcoming membership for horse owners. Kim leads the Equineverse division, bringing real-world rider insight to every feature.
Our Story
Petverse was born from a moment every pet owner dreads — the panic of a missing pet. For Amit and Kim, that moment became a turning point. They asked a simple question: why isn't there a better way to protect the animals we love?
Combining Amit's tech entrepreneurship with Kim's lifelong passion for animals, they set out to build something different — not just a GPS tracker, but a complete pet protection and wellness platform. The result is Petverse: a smart membership that includes a GPS-enabled collar, real-time tracking, health and activity monitoring, and a growing ecosystem of pet care features.
Built in South Africa, for South Africa. Every aspect of Petverse — from our locally-based support team to our understanding of the unique challenges SA pet owners face — is designed with our community in mind. Our smart collar connects via the Petverse App to give you peace of mind, health insights, and instant alerts, all from your phone.
But we're just getting started. The membership grows more valuable every month as we add new features — from wellness insights and vet telehealth to pet insurance integration. And with Equineverse on the horizon, our vision extends beyond cats and dogs to every animal that matters to you.
Our Mission
To give every pet owner peace of mind through smart technology that protects and monitors the health of their pets — so you can focus on making memories, not worrying.
Our Vision
To build the world's most comprehensive pet and animal wellness platform — starting with cats and dogs, expanding to horses through Equineverse, and beyond. One membership. Every animal you love.
Our Values
Love for Animals
Every decision starts with what's best for the animals in our lives — they're family, not accessories.
Relentless Innovation
We push boundaries in pet technology so your membership becomes more valuable every single month.
Community First
We're building a movement of passionate pet owners who believe their animals deserve the very best.
Uncompromising Quality
From our smart collars to our app experience — premium products that stand the test of time and play.
2,000+
Members & Growing
24/7
Live GPS Tracking
100%
SA-Based Support
Monthly
New Features Added
The Petverse Ecosystem
One brand. Multiple memberships. Every animal you love, protected and cared for.
